Retail Exposure — Standuri

Section: Sales & Billing
URL: /admin/retail_exposure/stands
Page title: Retail Exposure

Overview

Retail Exposure manages the physical presence of products in retail locations — stands, shelves, and display points. Tracks which products are placed where, quantities on display, and the performance of each stand location.

Business value

Gives field sales teams and key account managers visibility into physical retail placements without spreadsheets.

• Who uses it: Key account managers, field agents, trade marketing
• Key benefit: Real-time view of product visibility in retail stores

Typical use cases:

• Track product placement across a network of retail stands
• Monitor which SKUs are displayed vs. contracted
• Report stand performance to brand managers

Accessing this module

/admin/retail_exposure/stands

Common actions

1. Add stand — register a new retail location with store name, address, and responsible agent.
2. Add product to stand — assign products/SKUs to a stand with contracted quantity.
3. Update display status — mark products as active/inactive at a location.
4. View stand report — see coverage and placement rate per location.

Source: crm-connect-main/app/modules/retail_exposure